Created for the Republic of Singapore Air Force’s Career Fair, this ad stood above all other recruitment ads as it targeted students who were looking for an inspirational and challenging career. A record number of interested candidates was recorded.
Bodycopy: For a distinguished career that soars above the rest, call 373 3808 or visit us at www.mindef.gov.sg/rsaf
Agency: Ogilvy Singapore
Creative Director: Andy Greenaway
Art Director: Thomas Yang
Copywriter: James Lim