Unwrapping a holiday gift you adore is a heartwarming delight. But let's admit it, unwrapping the unwanted? Not so jolly.
This Christmas, in a bid to grant our clients' and friends' wishes, we took a whimsical approach. Enter our special gender-specific cards, inviting him/her to spill the beans on their likes, hobbies, secret indulgences, and even their measurements (nope, we won't tell!). Once their wish-list masterpiece is ready, they can spread the joy by sharing copies with their circle before the gift hunt begins. Because this season, it's all about unwrapping merry moments!
Agency: Lowe Lintas & Partners Singapore
Creative Director: Ng Khee Jin
Art Director: Thomas Yang
Copywriter: Jay Phua