Cycling can change the world. By choosing to ride a bicycle, we contribute to the fight against global warming. This poster illustrates a cyclist riding against the crack line of an iceberg, sealing it with every pedal stroke. This symbolises how choosing bicycles can help slow the melting of polar ice caps, representing our ability to make a positive environmental impact through simple, everyday actions.
The poster, crafted from torn pieces of recycled paper, is meticulously pieced to depict a fractured iceberg. The artwork was then captured through a high-resolution flat scan. The cyclist signifies a step towards a healthier planet. Wheeling for a better world.
Date of release: Aug 2024
Sheet size: A1 (840mm X 594mm)
Print Quality: Offset Lithographic Printing using 2 Pantone Spot Colours to ensure colour accuracy and a high-quality print. Printed on 220gsm Maple Bright paper. Suitable for archival use.
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